Market your agency with community education

High blood pressure is one of the most common conditions affecting America’s adults. In fact, about one-third of all U.S. adults (that’s 68 million people!) have high blood pressure. May is National High Blood Pressure Education Month. Join the nation’s medical community in stepping up awareness efforts of high blood pressure and how it contributes to other health problems.

  • Visit the website of the American Heart Association for a variety of high blood pressure tools and resources, including quizzes, low-sodium recipes and videos.
  • Participate in community health fairs this month and provide free blood pressure screenings. Have plenty of information on hand about your agency and high blood pressure. Find blood-pressure related products personalized to your agency at the TAG Partners online store.
  • Host a community education class about how diet affects blood pressure. Focus on easy, healthy and delicious recipes. Provide demonstrations of some of the easier recipes and tastings of others. Find tons of recipes at the website of the Dash Diet.
  • Visit your market’s general practitioners, internal medicine physicians and cardiologists to discuss high blood pressure and how your agency can help their patients. Provide blood pressure logs to not only help their hypertension patients monitor their condition, but to keep your agency’s name and contact information at their fingertips.
  • Take a stand against smoking this month. Encourage your prospects, patients and staff to stop smoking if they smoke and encourage their loved ones to do the same. Although smoking does not conclusively cause high blood pressure, smoking a cigarette does temporarily increase blood pressure. Visit the website of the University of California, San Francisco’s Smoking Cessation Leadership Center for a wealth of resources to help your smoking cessation efforts.
  • Contact women’s groups and arrange to host a discussion about women and high blood pressure. Get some great information from the FDA’s guide to medications and high blood pressure.